Ponto Creative Branding and Visual identity
Ponto is a group of 3 companies: Sharp, Ponto Map and Flecha. Based on proprietary methodologies, strategically designed to meet the needs of customers and partners, Ponto creates highly personalized solutions to elevate brands’ strengths. Ponto is about enhancing the transformation of brands through the complex analysis of the culture.
In 2023, Ponto reached us @fatfacestudio and @l.pitzs for a full rebrand.
The visual concept developed revolves around 3 pillars created trough the notion of culture:
Culture as a complex surface;
Culture as organic points of conection;
Culture as points of focus.
In 2023, Ponto reached us @fatfacestudio and @l.pitzs for a full rebrand.
The visual concept developed revolves around 3 pillars created trough the notion of culture:
Culture as a complex surface;
Culture as organic points of conection;
Culture as points of focus.
Designed in 2023 @fatfacestudio.
